The Blog

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How Many Online Study Hours Should Your Learners Plan For

For learners intending to take your course, knowing how much time to set aside is key. Online certification learners often ...
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Elements of an Outstanding Tutorial Video

6 Elements of an Outstanding Tutorial Video

Build interest and improve learning through effective video tutorials. A good tutorial video is a key element to many online ...
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How to Earn Social Proof for Your Certification Program

What is social proof, and why do you need it for your marketing? One of the greatest challenges for any ...
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7 Marketing Mistakes to Avoid with Your Certification Course

You’re ready to sell your certification course. But are you about to fall into a marketing trap? The first sales ...
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5 Online Teaching Fundamentals for Certification Providers

Even if you’ve taught in the classroom, teaching online presents new challenges. If you’re preparing to teach your first certification ...
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8 Reasons Beta Testing Helps Your Certification Program

Wondering if you can skip the beta testing phase of your certification program? Here’s why you shouldn’t. If you've ever ...
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How to Encourage Feedback from Certification Recipients

Sick of operating in the dark? Use recipient feedback to improve your course. Most successful certification programs benefit from continual ...
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How Certifications Can Help You Train Your Sales Team

An effective sales team requires consistent, ongoing training. Certification can help. Sales is a tricky profession. An effective sales representative ...
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What Type of Certification Course Should You Develop?

3 Kinds of Certification and What They Mean for Your Certification Business. If you’ve ever considered developing a professional certification ...
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How to Define Your Course Audience

In order to reach your ideal learner, you need to define your audience. You’re getting ready to create your first ...
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